Our Story

Havana Beauty was born out of a passion for elegance, empowerment, and authenticity. I’ve always believed that beauty isn’t about covering up flaws — it’s about highlighting what makes each person unique. The idea for Havana Beauty grew from my own journey of discovering confidence through high-quality, thoughtfully designed products that truly perform.

I wanted to create a brand that reflects modern beauty: clean, sophisticated, and bold, yet accessible. Inspired by the desire to offer cosmetics and beauty tools that not only look good but also feel personal — from the formula to the packaging — I set out to fill a gap in the market. There was a need for products that balance luxury with functionality, and I knew Havana Beauty could bring something meaningful to the table.

Our Mission & Values

From day one, our mission has been to deliver clean, cruelty-free beauty solutions that empower you to embrace your individuality. We hold ourselves to the highest standards and have built Havana Beauty on core values that reflect our commitment to quality, integrity, and the celebration of authentic beauty. Our key values include:

• Empowering Beauty: We celebrate individual beauty and encourage everyone to embrace what makes them unique. Our products are designed to boost confidence and showcase your authentic self — never to mask who you are. Empowerment and inclusivity are at the heart of everything we do.

• Quality Over Quantity: We believe in quality over quantity. Rather than churning out countless products, we carefully curate and perfect each item in our line. Every formula is thoughtfully crafted and rigorously tested to ensure it truly performs. We prioritize well-made, effective cosmetics over fleeting trends, delivering luxury functionality in every product.

• Cruelty-Free Commitment: Ethical beauty is a non-negotiable for us. All Havana Beauty products are 100% cruelty-free — we never test on animals, and we source our ingredients responsibly. We are proud to create cosmetics that you can feel good about, knowing no creatures were harmed in the process.

Our Team

While Havana Beauty began as one person’s vision, today it’s powered by a small, dedicated team of beauty enthusiasts and professionals who share a common goal. Our team includes experienced cosmetic developers, makeup artists, and creative designers, all committed to the same standards of excellence. Each member brings a professional touch and passion to the brand, ensuring every product meets professional-grade quality and every customer experience is personal and positive.

We may be a boutique brand, but we operate with big passion and professionalism. From the initial product idea to the final package on your vanity, our team pours care into every detail. We’re excited to share our journey and our creations with you — and we can’t wait to be part of your beauty story.